Cerveza de bolsillo

It is a documentary feature that approaches to Mexico's emerging craft beer world and their merchandising from a critic and vivid perspective gives the viewer a wide viewpoint of Mexico's beer industry. This documentary seeks to capture craft beer's production and positioning issues within the beer's national market through four main characters: Cervecería Primus, Cervecería La Brü, Cervecería Malteza, and Cervecería Allende.